On the back of heightened global interest in health and wellness, the concept of ‘beauty-from-within’ has gained fresh impetus in recent years. Our Ingredient of the Year category for beauty from within looks to celebrate the best the industry has to offer in tailored nutritional solutions to maintain and enhance skin, nail and hair care across all age groups.

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Our award for Ingredient of the Year in the Cognitive Function category aims to celebrate the best ingredients dedicated to supporting cognition, memory, alertness, and other cognitive processes. All ingredients specifically designed for and marketed with brain health applications are eligible for entry into this award. From ingredients aimed at ageing populations through to solutions for office workers looking for a little extra help on the day job, this award celebrates ingredients designed to meet the specific demands of the cognitive health category.

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With the global population getting older and an increasing number of over 50’s in every country, the demand for anti-ageing nutritional solutions has risen sharply in recent years. Our Ingredient of the Year category for healthy ageing looks to celebrate the best the industry has to offer in tailored solutions to remain physically and mentally healthy as we age. From the latest ingredient for maintaining cognitive health to solutions aimed at reducing the risk of frailty, this award is open to ingredients specifically designed to meet the challenges of ageing.

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The biotics playbook is expanding: Probiotics and Prebiotics remain the main ingredients, but options also now include synbiotics, postbiotics, and phages. Each brings its own advantages, but central to each will be the build the science to substantiate the claims, and market in a way that is true to that science and accessible to consumers.

This award celebrates the celebrates ingredients designed to beneficially modulate the microbiome to improve health.

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Our award for Ingredient of the Year in the Sports Nutrition category aims to celebrate the best ingredients dedicated to enhancing performance, boosting recovery, or aiding endurance. All ingredients specifically designed for and marketed with sports nutrition applications in mind are eligible for entry into this award. From high-end nutrient combinations aimed at elite athletes through to solutions for on the go consumers looking to get healthy, this award celebrates ingredients designed to meet the specific demands of the sports and active nutrition category.

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The international obesity problem is getting worse, and the incidence of overweight and obesity in US and the rest of the world shows no signs of slowing. Yet there is promise for weight management solutions in nutrition. Our Ingredient of the Year category is hunting for the best in tailored solutions and clinically proven ingredients for weight loss success. From the latest satiety boosting ingredients to compounds that help people naturally shed weight, this award is open to ingredients specifically designed to meet the challenges of weight loss and maintenance.

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Botanical ingredients are seeing a resurgence in interest from the industry and consumers following new science and growing popular interest in ‘traditional’ and natural health solutions. This award celebrates the best branded or own-label supplements, functional foods and beverages containing botanical ingredients.

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Immune support is no longer a seasonal category, but products that are in-demand all year round. Many new products launched in 2020 to ride the wave of surging consumer interest in natural products to support their immune function, from vitamins and minerals to botanical blends and microbiome modulators. This award celebrates the best branded or own-label supplements, functional foods and beverages for supporting immune health.

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It’s not just about Probiotics and Prebiotics anymore – synbiotics, postbiotics, and phages have been added to the list of nutritional interventions for microbiome modulation, and these terms are starting to appear on product labels.

This award celebrates the best branded or own-label supplements, functional foods and beverages for modulating the microbiome to improve health.

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Sports and active nutrition products are positioned for both niche athletic populations and the more mainstream ‘active’ consumer. This award celebrates the best branded or own-label supplements, functional foods and beverages positioned to enhance athletic performance and recovery.

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Achieving the Net Zero target by 2030 alongside meeting other UN’s Sustainable Development Goals (SDGs) will require true commitment and creativity from the Nutra community. Not a single player should stay behind. Editors Award for Sustainability Initiative of the Year will reward those undertaking novel sustainability-driven initiatives in Europe that will deliver impact towards meeting SDGs.

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The last decade has witnessed a rise in products and ingredients dedicated to improving women’s health—tackling issues such as fertility, pregnancy, menstruation, menopause, pelvic health, sexual wellness and more. With so many differing health challenges across a woman’s lifetime, this new award seeks to recognize innovators with the best ingredients or products to promote women’s health, research projects specifically benefiting female health and wellness, and women-led start-ups.

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Not all hero’s wear capes. This award is dedicated to the celebration of our industries biggest champions and heroes and will be judged by our panel of independent experts. Whether it is for driving new standards and policies, increasing public knowledge and interest in nutrition, or pushing for innovation and championing ingredients, our NutraChampion award will celebrate those who leave a lasting impact on nutrition and the nutrition industry. Entries are by nomination only and should outline why each potential NutraChampion deserves this honour.

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Research and development are at the heart of everything done in the nutrition industry. Sound science is a must to back up product claims and inform business decisions. This category rewards the best game changing nutrition research projects that pushes the boundaries of nutritional science.

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Today’s start-ups and spin-outs are the future major players of the industry. In this award we look to celebrate the best new companies blazing the trail in the nutrition and health market. From university spin-outs and one-man outfits making a big impact, to incubators and fast-growing new companies about to make it big, this award rewards new ideas, potential for change, and commercial success in companies established in the past 5 years.

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